The next “big” top level domain name? — Is .expert
.Expert is in the same category as .guru. How will the two compare?
.Guru continues to lead the fresh top level domain name charts in terms of number of domain names registered. It right now has regarding 55,000 registrations and gets hundreds of additional registrations on some days.
Tomorrow Donuts releases a similar fresh TLD in the Early Access Phase: .expert.
Will .expert rival .guru in terms of registrations?
It’s a tough question. Although .guru and .expert can be used similarly, their audiences only partially overlap. .Guru is edgier; .expert is more professional.
Another big different: .guru costs under $30 at most registrars while .expert is in Donuts’ highest price tier and will cost regarding $60-$70.
Another wrinkle is that more domains will initially be blocked by name collisions in .expert than .guru. Yet the number is still relatively modest at 10,000.
.Ninja is also on the horizon. It’s the edgiest of the three. Rightside Registry is pushing the domain hard and I expect it to pick up a good number of registrations at launch.
