Sells $2M in Domains — Moniker Auction

Live auction at Internext Conference in Las Vegas sells nearly $2M in domain names.

The holy grail of domain name sales is reaching the end user, not other domain investors. And that’s exactly what Moniker did at this stretch’s Internext conference in Las Vegas. I ought to note that the end user group Moniker reached was the adult entertainment business. Since this is a family-friendly site, I’m not going to list some of the sales. But top honors go to Shemale.com, which sold for $520,000.

Here are some of the non-inflammatory domains that sold:

Opportunity.com $150,000
Censored.com $58,500
EmergencyClinic.com $11,000
FuneralParlor.com $7,000
Inherited.com $6,100
MaritalAids.com $6,000
Opposites.com $6,000
Blondes.org $5,500
PrescriptionDrugPlans.com $5,000
ProfessionalAthletes.com $3,100
Bartab.com $1,500 (a great deal)

In general, I think the adult domains sold at good prices. Some of the non-adult domains sold for fairly low prices. But Moniker has proven it can take the domain sales process to the end-user. Hopefully other end user markets will be approached in the future.

To widen the audience for this auction, Moniker allowed domain buyers that were not otherwise attending the event to place proxy bids. There was a $99 fee to participate remotely.

The accompanying silent auction continues through January 24, 2007.