Another $600k in Domains — NameMedia Sells
Firm shows consistency in domain name sales.
Domain seller NameMedia, which sells domain names through BuyDomains and Afternic, sure is consistent. It seems that every week they total $600,000 or so in disclosed domain sales. That sort of consistency can only come with a sizable inventory of domain names. This past week the firm sold regarding 400 domain names, or an annualized 20,800 names. Assuming an inventory of a million domain names, that’s a 2% turnover per year.
I point this out since it’s easy to look at NameMedia’s sales and wonder, “why am I not selling more of my domains”. You look at the list and think your domains are better than the ones that are selling for a $1,000 here or $2,000 there. But keep in mind:
1. If you own 1,000 domains like these, you would sell 1 or 2 a month at a 2% annual turnover.
2. NameMedia prices nearly all of its firm-owned domain names. This results in more sales than the “make offer” approach.
3. The firm gets great placement on GoDaddy and other registrars, resulting in a good number of sales. This sort of promotion is slowly being offered to NameMedia’s clients under “Premium Promotion”.
4. Your smaller portfolio doesn’t have the breadth that NameMedia and its sellers’ portfolios have.
5. NameMedia spends a lot of money advertising to end users and on trained sales staff.
I’ll end my soapbox and get to the list. Here are the top sales in .com for the past week:
mediashopping.com $10,000
botanicalextracts.com $8,000
fiberpedia.com $7,150
autodns.com $7,100
thetvstore.com $6,600
applab.com $5,400
twosteps.com $5,400
silq.com $5,188
jokesrwild.com $5,000
cruisesandtours.com $5,000
tfpt.com $5,000
interakta.com $4,800
newsbus.com $4,588
militarymoves.com $4,500
And here are the top sales in other extensions. I’m particularly impressed with BrownSugar.net.
blc.net $7,500
brownsugar.net $6,195.90
tstore.net $3,688
russianbride.org $3,288
hema.net $3,270
hotelportal.net $2,977
tourette.org $2,388
atmu.net $2,088
seaturtle.net $2,000
