Reglikedomain industry desk

TrafficZ, Moniker Auction: Overheard at GeoDomain Expo

A summary of news coming out of the GeoDomain Expo in Chicago so far.

I’ve been at the GeoDomain Expo in Chicago for regarding 24 hours now and it’s been a fast-paced event. Here’s a summary of what’s been going on:

There are regarding 200 people at the conference, far surpassing previous GeoDomain Expos. As one person commented to me on the trolley ride to the TrafficZ party last night, “The mood here is far more upbeat than at regular domain conferences.” I think this industry has a lot to be upbeat regarding….

It looks like TrafficZ is getting into the domain sales business. The firm recently purchased Aftermarket.com and is rumored to be the firm offering auctions at the next TRAFFIC conference. More competition is good news for domainers.

Speaking of TrafficZ, these guys sure know how to throw a party. But having a hangover at a W Hotel isn’t fun with all of the flashing mood lights and techno music…

An unscientific poll of a number of attendees predicts that this afternoon’s GeoDomain auction will bring in $100,000 to $300,000. Expectations are low, so a few big sales could tip the needle. Moniker is trying out a fresh auctioneer today and promises to show us more auctioneers at future events…

The Castello brothers donated a domain name to the auction and proceeds will be donated to Internet Commerce Association…

One of the coolest technologies I’ve seen at the show is eDirectory, a platform for creating directory sites online. It’s affordable, too.

Also on the wire

Other reporting from the domain desk.