Reglikedomain industry desk

.Mobi Compliance, Yahoo Quality Score — Parked Adds

.Mobi Compliance, Yahoo Quality Score — Parked Adds

Domain parking platform adds fresh features.

Domain name parking firm Parked.com has added two fresh features in recent weeks.

First, the firm now supports .mobi parking. .Mobi domain owners can earn revenue with scaled down parking pages that work on mobile phones.

Second, the firm now shows publishers their Yahoo Quality Score. This score is a measure of the quality of traffic they are delivering to advertisers as stated by Yahoo (NASDAQ: YHOO), and is measured on an account-by-account basis. Yahoo discounts payouts if quality scores are low.

Yahoo Quality Score
Above: image of Yahoo Quality Score at Parked.com (score blacked out)

The Quality Score is only calculated if you receive 100 or more clicks each day.

Parked clients are getting creative with Parked’s recently added “custom content” feature. In the example below, the landing page includes a YouTube video:

YouTube Parked

I’m seeing a number of Parked.com passing muster with Google’s Adwords program when publishers add a few pharagraphs of relevant text on their domain. I’m right now earning RPMs of $50-$100 with Parked, and recommend trying the service.

Also on the wire

Other reporting from the domain desk.