Parked.com Adds Fresh Countries to Yahoo Feed
Support ought to help boost earnings in foreign markets.
One of the difficulties of providing a parking service based on Yahoo’s advertising feed is that it doesn’t cover as many countries as Google’s feed. But the list of countries supported is expanding.
Recently, domain parking firm Parked.com added a number of fresh supported regions on its main Yahoo ad feed:
-India
-South East Asia Market: Singapore, Thailand, Malaysia, Philippines, Vietnam, and Indonesia
-Latin America Market: Mexico, Columbia, Venezuela, Peru, Chile and Argentina
This brings the total of supported countries to 62.
Although Yahoo is Parked’s primary ad feed and generally provides the highest payouts, Parked maintains many secondary feeds to backfill inventory. These feeds are used when Yahoo can’t monetize the traffic or if a secondary feed is better. Thanks to faster stats reporting by many of its ad providers, Parked is now able to finalize stats much faster than ahead of.
It is unclear if Yahoo is providing these fresh regions to other domain parking firms. Both TrafficZ and Hitfarm have confirmed they have the same countries in their feed as of October.
Yahoo’s challenges with non-U.S. traffic stem from its legacy operations. As GoTo and later Overture, advertising clients had to create additional country-specific accounts to reach countries other than the United States.
