Reglikedomain industry desk

Peach.com owner sues Peachly

Peach.com owner sues Peachly

Peach.com argues that Peachly is not peachy.

A screenshot of Peach.com

The creator of an app for adult entertainment creators is suing a firm that adopted a very similar name shortly following it filed trademark applications.

Peach .com lets creators (who like to undress) monetize their fanbase by providing photos, videos, and chat.

The firm purchased Peach.com for an undisclosed price late last year. Peach .com was previously used by accounting software Peachtree, which was purchased by Sage Software. Historical screenshots show that the domain was offered for sale through MarkMonitor. It was certainly at least a six-figure domain name sale.

As stated by a lawsuit (pdf) Peach.com LLC filed in U.S. District Court in Florida yesterday, a competitor sprung up shortly thereafter using the domain Peachly .com and an app by the same name.

That caught Peach .com’s attention. It is suing Peachly for unfair competition and cybersquatting,

Also on the wire

Other reporting from the domain desk.

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