To give Topcoin a go — Revamped team

With a full-time staff, Topcoin is ready for fresh life.

A fresh team is taking a stab at Topcoin, the cryptocurrency-based client loyalty program for digital goods.

While some of these people have been involved for a while, the firm officially disclosed that Josh Metnick, Michael Blend, Ammar Kubba and John Detjen are part of the team working on relaunching Topcoin. Detjen is the CEO.

Uniregistry disclosed last month that it was dropping support for Topcoin. It was the biggest firm issuing and redeeming Topcoin, so it was a big blow to the business.

Now Topcoin is doubling down.

“Topcoin has never, until now, had a full-time staff,” Detjen explained. “It has always been a part-time endeavor with no resources. Now we have six people working on it, with five devs.”

The firm will launch a wallet app at NamesCon. It will also have five people on site to reach out to merchant partners.

In theory, Topcoin’s 21,000+ wallet holders could be a boon to firms that accept Topcoin. But they’ll need to offer meaningful redemption of the cryptocurrency.