Reglikedomain industry desk

Salesforce launches Social.com

Salesforce launches Social.com

Almost two years following buying domain, Salesforce launches Social.com.

Social.comThe prior week Salesforce started forwarding its Social.com domain to one of its sites, but today it formerly disclosed its fresh Social.com service.

Social.com offers services to advertise on Facebook and Twitter more effectively. It automates how firms find potential clients and market to them via social media.

It’s a good use of an expensive domain name.

Moniker brokered the sale of Social.com in 2011 for $2.6 million. Salesforce has been one of the biggest buyers of premium domains from Moniker auctions in recent years: it has also purchased Work.com and Data.com for $4.5 million.

Work.com is the fresh name for Rypple, which Salesforce bought in 2011. Data.com encompasses the service formerly known as Jigsaw.com.

Also on the wire

Other reporting from the domain desk.

801 domain names for $2.4 million in 2015 — BrandBucket soldDomain Sales801 domain names for $2.4 million in 2015 — BrandBucket soldSale tops end user domain name sales — $50,000 .ioDomain SalesSale tops end user domain name sales — $50,000 .io3Domain Sales3 Tries Again Today — Domain MadnessIDomain SalesI’m on to you! — Hey RexanneFDomain SalesFor $355k in 2006. WirelessPhones.com just sold for $70k. — WirelessPhone.com soldMDomain SalesMoniker’s Money-Losing AuctionADomain SalesAt NameJet in October — Domain salesMDomain SalesMoniker Silent Auction Kicks OffThis stretch’s end user domain sales: AI, protein, and a Buddhist templeDomain SalesThis stretch’s end user domain sales: AI, protein, and a Buddhist temple