Reglikedomain industry desk

A $200,000 “Buy Now” sale through SedoMLS — Sedo made

Sedo set a fresh record for a “buy now” domain on its SedoMLS system.

There’s a lot of debate regarding setting fixed prices for your domain names. A reason to set fixed prices, especially when promoting through a distribution service like SedoMLS, is that it removes friction from the buying process and leads to more sales.

Most of the time we’re talking regarding sales of $5,000 or less. It makes sense for buyers to click the buy button and pull out their credit card.

But Sedo recently had a much bigger buy now sale through a channel partner: $200,000!

While Sedo cannot disclose the name, the firm confirmed to Reglike that it was a Spanish keyword domain name in .com.

Sedo made some big buy now/fast transfer sales through its platform last year as well. Science.org ($49,000), StopTheHate.org ($24,888) and IdealSleaep.com ($24,888) were all sold with the click of a button.

Also on the wire

Other reporting from the domain desk.

Domain name auction kicks off at SnapNames — .NYC techDomain SalesDomain name auction kicks off at SnapNames — .NYC techMDomain SalesMoniker Silent Auction Needs FixingFor a fee: Afternic adds more promotionDomain SalesFor a fee: Afternic adds more promotionFDomain SalesFor $55,000 to Lead WebmasterWorld PubCon Auction — Grandpa.com SellsHow is Domain Aftermarket Doing?: Stat CheckDomain SalesHow is Domain Aftermarket Doing?: Stat Check$Domain Sales$600-$750: Median Domain Selling PriceBDomain SalesBeats Google in .Dot auction, pays $700,000 for domain — Dish DBS3 Letter .Com hits fresh auction site at $10 with no reserveDomain Sales3 Letter .Com hits fresh auction site at $10 with no reserveDONE Ventures’ Domain Purchase is Done Deal: JudgeDomain SalesDONE Ventures’ Domain Purchase is Done Deal: Judge