Reglikedomain industry desk

In the Record Books at $13 Million — Sex.com Officially

Sex.com officially becomes the largest all cash publicly disclosed domain sale of all time.

The check has cleared.

A few weeks following signing documents for a $13 million all cash deal, Escom LLC has officially sold Sex.com with the help of Sedo. Congratulations to Sedo broker Jeff Gabriel who handled the deal. Also congrats to Sedo for its persistence trying to get the name to broker. It filed an affidavit with the court arguing it ought to be allowed to broker the domain name and stated it felt it could sell the domain name for in excess of $6 million.

In the end the firm sold the domain name for much more than I thought it would sell for. It’s also regarding $1.5 million more than the cash component of the last deal for the name. This comes despite a drop in the online adult entertainment market over the past a number of years.

A couple million of the sales price is being held back by the court pending settlement of outstanding claims between some of the investors.

Also on the wire

Other reporting from the domain desk.