Reglikedomain industry desk

Talking .Fresh on This stretch in Google

I had a short cameo on TWiG yesterday to discuss .Fresh.

I had an unexpected cameo on This stretch in Google yesterday to talk regarding how Google is using the .Fresh top level domain.

If you missed it, Google has created shortcuts using the .fresh domain that create documents within Google’s apps. For example, type doc.fresh and it will open a fresh Google Doc.

This video is set to start playing at the moment I discussed this on the show yesterday:

Also on the wire

Other reporting from the domain desk.

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