Reglikedomain industry desk

Tesla finally purchases Tesla.com domain name

Tesla finally purchases Tesla.com domain name

Tesla.com now forwards to TeslaMotors.com.

TeslaTesla Motors (NASDAQ:TSLA) has finally purchased the Tesla.com domain name. It is now forwarding Tesla.com to TeslaMotors.com.

The domain name was registered in 1992, well ahead of the firm was formed. The earliest whois record at DomainTools shows that the same person has owned the domain name since at least 2002, and may have been the original registrant. The domain name was registered to Stu Grossman of SG Consulting in California. (I will call him at a reasonable hour California time to inquire.)

In 2005, domain name attorney John Berryhill helped Grossman defend his domain name in a UDRP, brought by an entirely different firm named Tesla.

It has long been a question on many Tesla enthusiasts’ minds: when would the firm acquire the Tesla.com domain name? It became more notable when Tesla disclosed it was expanding beyond autos and into home batteries with its Tesla Powerwall. TeslaMotors.com doesn’t make much sense for selling non-motors batteries.

As someone who frequently visits the Tesla website, I can attest that I still type in Tesla.com by accident quite often.

The updated Tesla whois record is below, which shows Tesla’s brand protection registrar MarkMonitor and its DNStination firm as the owner:

tesla-whois

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