Reglikedomain industry desk

Bundles Porn domains with service at discount — Trademark Clearinghouse

Bundles Porn domains with service at discount — Trademark Clearinghouse

Deal with ICM Registry cuts pricing if you sign up for TMCH and protect a brand in adult domain names.

Adult Domain NamesThe Trademark Clearinghouse (TMCH) will cut you a deal on its services, if you take a little T&A with it.

On a webinar regarding the fresh ICM Registry domains .Adult and .Porn today, ICM General Counsel Sheri Falco disclosed it has partnered with TMCH to create special bundled pricing. She stated it’s the first deal of its kind for the Trademark Clearinghouse.

The TMCH doesn’t set pricing for domain names or what its authorized agents can charge for mark registrations, but EnCirca founder Thomas Barrett illustrated how the bundles work at his registrar.

EnCirca will provide a bundle counting a one year TMCH registration along with one year sunrise registrations in both .Adult and .Porn for $348. It usually charges $249 for a one year TMCH registration, and $99/year for an .Adult or .Porn sunrise registration (or $175 for both). That means EnCirca is discounting the bundle by a little bit less than 20%.

Barrett noted that many TMCH agents charge $348 for a one year TMCH registration alone. (Do-it-yourselfers can get a lower price directly from TMCH. Since it’s not a registrar, you can’t get the discount directly from it.)

The Trademark Clearinghouse, a system for brand owners to get first dibs on their marks in fresh top level domain names, has seen demand well below initial projections. Perhaps this discount deal will bump its numbers a bit.

Intellectual property is quite boring, but it appears that sex sells.

Also on the wire

Other reporting from the domain desk.