Reglikedomain industry desk

Uniregistry is now Uni

Uniregistry is now Uni

Domain name registrar changes to shorter name.

Frank Schilling’s Uniregistry has changed its brand name to simply Uni.

The move coincided with the launch of a fresh app the prior week that makes it easy for users to get email or create a website.

On November 28, the firm filed a trademark application with the U.S. Patent and Trademark Office for Uni for a number of services counting domain names, email and web hosting.

Intriguingly for a domain name firm, it does not own Uni.com. That domain is owned by an Italian non-profit. For now, the website is still at Uniregistry.com.

While the logo on Uniregistry.com has changed to Uni, you’ll still find references to Uniregistry throughout the site and in emails the firm sends.

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