Reglikedomain industry desk

Change shows on International Women’s Day — GoDaddy’s marked

Change shows on International Women’s Day — GoDaddy’s marked

The firm has come a long way since its early marketing.

Today is International Women’s Day. GoDaddy has changed its logo from GoDaddy to GoWomen for the day:

GoWomen logo from GoDaddy

This is noteworthy since of how far GoDaddy has come. The business came to fame on the back of commercials that objectified women; with fresh ownership and management, it has turned the corner to become a big promoter of women.

It’s not just lip service, either. The firm has made a concerted effort to recruit women to the firm and is working toward gender pay parity. For the past four years, it has released salary data showing how women are paid at the firm compared to men.

Here’s a video GoDaddy put together for International Women’s Day 2019.

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