Reglikedomain industry desk

WalMart Goes Following PeopleofWalMart.com Typo

WalMart Goes Following PeopleofWalMart.com Typo

Walmart files for domain arbitration, but not against the actual web site.

PeopleofWalmart.comRemember how a couple weeks ago I wondered how long it would be ahead of Walmart would file a domain arbitration case against PeopleofWalmart.com?

Well, there was an interesting twist today. Walmart filed a case, not against the actual PeopleofWalmart.com site, but against a typo of it: PeapleofWalmart.com (notice the a instead of o).

It ought to be a slam dunk case for Walmart, given that the registrant can’t show any legitimate use. He also registered WalMart-Winners.com, and both are parked.

Of course, if Walmart went for the actual PeopleofWalmart.com through the UDRP process, it ought to lose the case.

As another interesting aside regarding the web-meme-of-the-moment, when I visited PeopleofWalmart.com today, all of the ads were for Walmart.

Also on the wire

Other reporting from the domain desk.