Reglikedomain industry desk

What ought to I do regarding the DNW survey?

I need your help.

I have a problem and want your opinion.

I’ve been running the Reglike Survey for seven years. It asks people for their opinions on the state of the domain industry and which service providers are best.

The survey was never scientific, but the results seemed to jive with reality. Yet last year social media campaigns by service providers started to skew the results. This year it went to a whole fresh level with some firms you’ve never heard of suddenly receiving hundreds of write-in votes.

I don’t blame these firms for asking their loyal clients to vote for them. In a way it’s quite telling; if your clients take the time to fill out a survey on your behalf then they really like you. On the other hand, I don’t think the results have any basis in reality.

I have a few options, none of which are perfect:

1. Exclude survey results from people who self-noted owning fewer than 50 domains. Many people who respond to social media pushes aren’t really the target market for this blog and own very few domains. The results look more “normal” when you remove these survey takers, which represent regarding half of the 1,600 respondents. Still, I hate to exclude someone’s voice just since they aren’t as big as others.

2. Post the results as-is but with my commentary on why they came out the way they did.

3. Don’t post results on questions regarding service providers.

What would you like me to do?

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