Reglikedomain industry desk

WhyPark Continues to Diversify Revenue Streams with 2 Fresh Apps

WhyPark Continues to Diversify Revenue Streams with 2 Fresh Apps

Firm adds fresh apps to system counting one that pays on a cost-per-action basis.

WhyParkDomain name content system WhyPark has released two fresh Domain Apps, one designed to boost traffic and the other to boost traffic while generating non-PPC revenue.

The Photo Gallery Domain App displays photo galleries on your WhyPark sites based on a keyword.

The Publications Domain App lets you offer visitors free publications counting white papers, free magazine subscriptions, case studies, and eBooks. Domain owners are paid for each qualified download.

WhyPark has created a number of Domain Apps with the idea of generating more content (and thus interactivity and traffic) for domain names on its system and also diversifying revenue streams away from merely tier one pay-per-click. For example, its mortgage app and comparison shopping app deliver content plus pay-per-click revenue, although the PPC is from alternative providers to its main upstream provider.

Also on the wire

Other reporting from the domain desk.

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