Yahoo launches “Adsense”-like program
Yahoo! has officially launched the beta of its publisher advertising system for modest and medium web sites. Still, the beta is invitation only. Here’s an e-mail Yahoo! sent out:
Today, Yahoo! Publisher Network launched a fresh self-serve platform that will provide modest- and medium-sized web publishers with easy access to Yahoo! advertising and content. We’re very excited regarding our fresh offering, not only since it will enable a broader set of publishers to generate revenue from their sites, but also since it can offer publishers access to many of Yahoo!’s other products and properties.
The Yahoo! Publisher Network self-serve platform is right now available as an invitation-only beta. If you haven’t received an invitation yet, please be assured that we will be extending additional invitations over the course of the coming weeks and months. Our goal is to learn from the feedback we receive during the initial beta period, refine the platform and add fresh features, then open the program up to the general publishing community ahead of the end of the year.
We’re looking forward to working with you to build a strong and successful community through the Yahoo! Publisher Network.
Sincerely,
The Yahoo! Publisher Network Team
