.fast, .talk, and .you domain names today — Amazon launches
Three fresh top level domains become available this stretch.
Amazon Registry is launching three fresh top level domain names today: .fast, .talk, and .you.
The domains are available through October 5 in an early access phase. During this 11-day phase, domains will be sold in a Dutch auction format. This means prices on the first day will be very high and drop each day.
As an example of pricing, 101Domain is charging $11,999 for first-day registrations in all three domains. This drops to $2,049 by the fifth day and $199 on the final day.
Once the domains enter general availability on October 6, 101Domain will charge between $30 and $54, depending on the extension.
Of the three extensions, .you seems to have the most potential for terms that span the dot. It is somewhat similar to .me, in which verbs as second level domains make a lot of sense. The most obvious four-letter .you domain comes with a five-figure annual premium price, though.
