Reglikedomain industry desk

Moves to RSOC and Yahoo feeds — GoDaddy CashParking

Moves to RSOC and Yahoo feeds — GoDaddy CashParking

Pay-per-click parking program moves on from AdSense for Domains.

Today, GoDaddy disclosed that it has shifted its CashParking program from using Google AdSense for Domains to using Google Related Search for Content (RSOC) and Yahoo ads.

The move comes in the wake of Google effectively shuttering the AdSense for Domains feed.

GoDaddy has by now started forwarding coming soon pages at its registrar to RSOC.

The firm stated RSOC will be the primary monetization channel, but it will route traffic between RSOC and Yahoo depending on predicted performance.

If clients only want to show traditional Yahoo pay-per-click ads, they can request this through support.

Otherwise, clients don’t need to take action. For sale banners on parked domains will continue to work as always, and payouts will be on the same schedule.

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