Reglikedomain industry desk

GoDaddy.co Girl Is Joan Rivers

Surprise! Fresh Go Daddy .co girl is Joan Rivers.

Go Daddy’s .co commercial is now online and the fresh GoDaddy.co girl is…

Joan Rivers?

Yeah, so if you were guessing based on those photos of her body, you were probably off by a bit. Of course that’s not her real body you’ve been seeing.The idea is that if Joan Rivers can reinvent her “body”, you can reinvent yourself with .co.

I guess I was right that she was wearing a wig — or that that wasn’t her real hair color. I was also right that it wouldn’t be someone from Colombia. But I was wrong that they wouldn’t introduce the .co girl during the TV version of the commercial.

The commercial will air during the first quarter of the Super Bowl tonight.

Also on the wire

Other reporting from the domain desk.