Reglikedomain industry desk

GoDaddy to nix client listings on GoDaddy Auctions

GoDaddy to nix client listings on GoDaddy Auctions

Clients can no longer list domains on the platform as of April 29, but Afternic listings will still be syndicated.

person leading an auction with a gavel in their hand

GoDaddy will no longer let clients list domains directly on GoDaddy Auctions, effective April 29.

The firm disclosed today that it’s ending so-called Member to Member listings on the platform. This includes seven-day public auctions, buy now listings, and offer/counteroffer listings.

Clients can still reach the GoDaddy Auctions audience with buy now and offer/counteroffer listings by listing the domains on Afternic.

All in-progress auctions will run until their conclusion, and any buy now and offer/counteroffer listings will be removed from GoDaddy Auctions by May 13.

To be clear, this applies only to domains listed directly with GoDaddy Auctions. Much of the inventory right now displayed on the site is syndicated from Afternic.

Although I’ve heard from some domain investors over the years who list domains directly on GoDaddy Auctions, I can’t imagine this is a widespread practice. It seems that only expired domain auctions capture much attention. (If you’ve had success with listing in GoDaddy Auctions, please contact me.) And with most domain investors using Afternic, I don’t see much upside to listing buy now and make offer listings directly on the platform.

GoDaddy has published FAQs regarding the change.

Also on the wire

Other reporting from the domain desk.

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