Reglikedomain industry desk

Merchandise or Charity?: Groupon Goods

Merchandise or Charity?: Groupon Goods

Groupon registers domain names for “Groupon Goods”.

Groupon GoodsOver the past a number of days Groupon has registered over a half dozen domain names for “Groupon Goods”, counting GrouponGoods.com, GrouponGoods.fr (France), and GrouponGoods.org.

I can’t find any announcements from Groupon regarding a fresh “brand” of Groupon Goods, so we’re left to speculate what the firm is up to.

Two obvious ideas:

1. “Goods” as in merchandise. Most of Groupon’s offers are for services or food. Groupon Goods could be a special offering for merchandise only. I know I’d rather subscribe to that than get bombarded with offers for Brazilian Blowouts.

2. “Goods” as in charity.

Any other thoughts?

Also on the wire

Other reporting from the domain desk.