Congress takes shape with Google, .Boston, and more — gTLD Strategy
More speakers disclosed for fresh top level domain conference taking place in March.
Next month’s Digital Marketing & gTLD Strategy Congress is coming together nicely with more speakers and representatives from sizable TLD applicants.
The event takes place in Fresh York City March 11-12.
First, L’Oreal has switched speakers to Brigitte King, Senior Vice President. Her keynote is called “The L’Oreal Story: Building Beauty Brands with Digital, Data and Direct Relationships”. Given the title, it’s not clear how much insight she’ll provide regarding the firm’s fresh top level domain ambitions.
Second, Hal Bailey, Director, Domains Business at Google will take part in the futurist panel “Domains in 2015, 2020, 2025: A View of the dot Future”. Google has applied for regarding 100 top level domain names.
Third, The Boston Globe’s Jeff Moriarty, Vice President for Digital Products, will discuss the group’s bid for .Boston.
Finally, Mommy blogger Ilana Wiles will discuss what she would do with .mom if she could have afforded to apply for it. This is an interesting session, as it may just show how fresh TLDs provide a bigger gap between the “haves” and “have nots” on the internet.
80 people have by now registered for the event. Event organizers expect over 120 to attend.
