National A-1 Buys Pizza.com

Active domain buyer snaps up famed Pizza.com domain name.

Pizza.com, which was auctioned off for $2.6 million at Sedo in April, finally has a fresh home. National A-1 Advertising purchased the domain name as stated by updated whois records. The whois record changed to Sedo on June 28 and National A-1 either yesterday or today.

National A-1 was likely not the original bidder. It is right now unknown how much the firm paid for the domain name, and National A-1 did not immediately respond to a request for comment.

Reglike reached the seller Chris Clark by phone this morning. Clark declined to provide details regarding the sale at this time, but commended Sedo for getting the deal done.

“Sedo went above and beyond the call of duty,” stated Clark. “They really did a great job.” Clark added that he was glad he chose to work with Sedo.

National A-1 is an advertiser on Reglike and actively purchases domain names. Among its domains are Free.com, Babies.com, Antiques.com, Fun.com, Cash.com, Divorce.com, Girls.com, and Boys.com.

This seems like a big win for both the seller and National A-1, but also the domain industry as a whole. As far as the general public is concerned, Pizza.com sold months ago for $2.6 million. The mainstream press never followed up to see that the sale still hadn’t gone through. But we can assume National A-1 paid a hefty price for the domain name, even if it wasn’t the original bid amount.