Reglikedomain industry desk

Updated IDNX with Other TLDs — Sedo Releases

Domain price index now includes data for ten top level domain names.

Today Sedo and its research partner (now an employee) released an updated version of the IDNX, a price index for domain names.

Included in the latest refresh are sub-indices for 10 different top level domain names.

Top level domain options now include .com, .net, .org, .biz., .info, .mobi, .eu, .de, .co.uk, and .es.

With the TLD analysis, Sedo draws two key conclusions that are relevant to firms considering introducing fresh top level domain names.

First, historic performance of .net and .org could not close the gap market leader .com. Both price trends and registration numbers show that demand for “second-best” substitutes has been modest, at best.

Second, the relative success of .info vs. .biz and .eu shows that a TLD can be successfully introduced to the market, which Sedo states provides encouraging news for aspiring registries.

This latter point is worth noting, although I think the introduction of fresh TLDs will be very different from when .info and .biz were introduced. .Info was well marketed. Neustar, which operates .biz, looked at itself as more of a technical provider than a marketer for that TLD. Lesson learned.

Also on the wire

Other reporting from the domain desk.

Domain name sales led by a $50,000 .io domain — End userDomain SalesDomain name sales led by a $50,000 .io domain — End userDomain name sales up to $265,000 — End userDomain SalesDomain name sales up to $265,000 — End userFreight broker platform rebrands to Denim with denim.com buyoutDomain SalesFreight broker platform rebrands to Denim with denim.com buyoutPDomain SalesPart 5, End User Sales: Selling Domains 101Huge C-Suite Shakeup at SedoDomain SalesHuge C-Suite Shakeup at SedoYDomain SalesYou Couldn’t Have Them: Moniker Auction BargainsA lingerie model walks into a church…: End user domain salesDomain SalesA lingerie model walks into a church…: End user domain salesEnd user domain name sales — 15 moreDomain SalesEnd user domain name sales — 15 moreBDomain SalesBuys K.im domain name for $20,000 — Kim Dotcom